Get your creative workplace tech up to scratch – or risk losing your best talent
We’ve all seen the BT ad, highlighting the five words we dread being asked during our weekly team’s catch up.…
What’s stopping you using advanced TV advertising?
2020 was the year many brands stopped talking about advanced TV and started using it. Hilton Hotels used custom-built audiences…
Pinterest Announces New Initiatives to Celebrate Asian and Pacific Islander Heritage Month
Asian and Pacific Islander Heritage Month is being held in May, and Pinterest has announced a range of new events…
Social TV: how to tap into this trend and build a winning social strategy
Social media has completely revolutionized the way we watch TV, and both mediums are more intertwined now than ever before.…
What’s new in Google Analytics 4?
Back in October 2020, Google rolled out the latest version of its analytics suite: Google Analytics 4 (GA4). The new…
Testimonial Examples: 6 Designs to Highlight Your Expertise | MagzWeb
You’ve got customer testimonial examples and you’re ready to use them. But if you add a testimonial to your page…
Snapchat Acquires 3D Mapping Company Pixel8Earth to Expand AR Capabilities
Fresh off the back of its most recent earnings report, which showed strong growth in both users and revenue, Snapchat…
ESL reaction: will fans and sponsors forgive and forget?
Widespread fury around the announcement and subsequent abandonment of a European Super League (ESL) has called the ownership and governance…
Collaborative ABM for the enterprise: one interface doesn’t fit all
As enterprises rush to accelerate the delivery of effective account-based marketing (ABM) programs, the platforms which support them have become…
YouTube Expands Sponsorship Opportunities Through YouTube Select
YouTube has announced an expansion of its slate of sponsorship opportunities available via YouTube Select, which will give brands more…