Snapchat Launches New Ad Campaign to Maximize its Growth Momentum
On the back of its strong Q2 performance, which saw it add 13 million more daily users, and post a…
Forget QR codes, it’s the age of AR
Pre-Covid, QR codes were mocked as a gimmick, many of us doubting whether they would ever be widely adopted. As…
AA/Warc: UK ad spend to grow at fastest-ever recorded rate in 2021
Shaking off the effects of the pandemic and countless lockdowns, the UK is set to see ad spend grow 18.2%…
Carve Out Creative Time: 14 Easy Ways | MagzWeb
It’s not always easy to carve out creative time, but when you charge for creative work, time equals money. So,…
Content Creation Checklist: 17 Steps To Create High-Performing Blog Posts [Infographic]
Are you looking for ways to improve your business blog? Want to learn how to plan and optimize your posts…
KFC drops a C-bomb and finally talks about chicken welfare
KFC, a strong creative advertiser, is often pinned on its treatment of poultry, so its latest campaign looks to showcase…
Creatives reveal their ‘New Era Resolutions’ for working life after lockdown
Rewind to March 2020 and the idea of working remotely filled many across the industry with dread. How can creativity…
YouTube Taps into the Popularity of BTS to Boost its New ‘Shorts’ Option
After rolling out the next stage of its TikTok-esque ‘Shorts’ feature last week, which sees the beta version of the…
Reflect Digital acquires Am marketing
Search agency Reflect Digital, part of the Lab Group of agencies, has today announced it has acquired digital marketing agency…
The savvy marketer’s guide to matching mobile ad spend with consumer behaviour
The first in a series of savvy marketer guides, brought to you by The Drum and MoPub, looks at how…