As has been documented in countless articles and think-pieces, consumer behaviors changed significantly over the past year. The COVID-19 pandemic…

For brands that want to make a cultural impact, the data suggests a clear way forward: a triple combination of…

There is a lot going on in the world right now – a pandemic, Brexit, and a lot of global…

“Isn’t it ironic? Don’t you think?” — Alanis Morissette Many people struggle with irony in their writing, despite the media…

Facebook has announced that it will allow political ads on its platform once again from Thursday this week, following last…

Knowledge hacking app, Uptime, has successfully secured $16m in funding from leading global investors including former CEO of Tesco, Sir…

The year 2020 marked a pivotal moment in time with the Black Lives Matter (BLM) movement shining a spotlight on…

We’re all guilty of it at some point. I know I certainly am. Glamorizing writing is an easy trap to…