This time it’s personal: why advertising has to change
For the past decade, marketers have been fixated on delivering one-to-one marketing solutions heavily relying on cookies and personal identifiers…
A lucrative opportunity: Why brands should get better at in-game advertising
In-app advertising remains one of the biggest unexploited opportunities in digital marketing, according to John Egan, head of demand at…
Description About Advertising | MagzWeb
Advertising is an audio or visual form of marketing communication that employs an openly sponsored, non-personal message to promote or…
A Beginners Guide to a Successful Facebook Advertising Campaign
Are you just getting started with a Facebook Ad campaign for your business? Need some help with the basics like…
Branding Vs Advertising Vs Promotions Vs Marketing Vs Public Relations | magzweb
Many people are confused as to the differences between branding, advertising, promotions, and public relations. For that matter, the actual…
The evolution of creativity in video advertising: How far have we come? And where are we headed?
With such drastic development in our use of data and technology over the last decade, it can often be easy…