Are you considering implementing an influencer marketing strategy on social media? Want to know who the world’s most-followed social media…

BuzzFeed x HuffPost Like an octopus climbing a tree – that’s how one BuzzFeed exec described the news org’s arduous…

Global health technology and beauty giant Philips has awarded its creative, public relations and media accounts, worth $300m, to Omnicom…

There are many ways to stand out online, so why do brands default to the same losing tactics over and…

Consumer packaged goods (CPG) companies will now have better insights into what ads actually translated to purchases and will be…

Knowledge hacking app, Uptime, has successfully secured $16m in funding from leading global investors including former CEO of Tesco, Sir…

Issues of transparency, ROI and brand reputation have diminished marketers’ faith in the leading social media channels. Today, only 14%…

Alight Media, a fast-growing UK out-of-home media owner, has hired a new head of direct sales, Jacqui Carreau, who will…

Like most sectors, the real estate industry has been hugely impacted by the COVID-19 pandemic. Unlike many small businesses, however, agencies…

Unless you’re made of money there’s only so much you can do with PPC advertising alone. Eventually then affiliate marketing…